ĐBP - If in the past, cultural introduction was primarily carried out through festivals, fairs, or direct exchange programs, today social media is becoming a “gateway” bringing local cultural values closer to the general public.

ĐBP - Following the official operation of the two-level local government model, alongside stabilizing their organizational apparatus, many communes and wards across the province have rapidly focused on maintaining and promoting traditional cultural values and signature tourism products. The proactivity of these localities has made an important contribution to preserving cultural identity as well as continuing to assert the culture-tourism “brand”, creating a driving force to promote sustainable development in the new phase.

ĐBP - Originating from highly realistic movements in daily life, then stylized through melodies and rhythms, the dances of the Khơ Mú people in Điện Biên always carry distinct colors.